CLUBHOUSE 24

On Location launched its cycle of collaboration with the Olympic Games during PARIS 2024. With Clubhouse 24, the group is making a world premiere by developing an off-site hospitality venue (outside of the sports competitions) at the Palais de Tokyo.

Magic Garden has designed a 15,000m² (indoor/outdoor) space that offers a sporting experience with an artistic, interactive and playful approach.

A celebration of Olympism, heritage, food and entertainment through a scenography conceived as a giant Olympic journey.

The museum and its forecourt have been transformed into an immersive playground featuring most of the sports represented in the Olympic Games, with athletes present for interviews and performances.

An innovative and monumental exhibition combining live and virtual elements for a moment of unity just steps away from the Eiffel Tower.

At nightfall, Clubhouse 24 transformed into an open-air dance floor with a selection of DJs.