SHOWROOMPRIVÉE.COM

The ultra-private 10 years

Concept
& context

To mark its 10th anniversary, Showroomprive.com unveiled 'Les10ansUltraPrivés,' a communications campaign designed to celebrate, express gratitude to customers and employees, and embody the brand's commitment to "Smart Shopping Satisfaction". This digital experience engaged users through a 10-day prize giveaway, accessible on both desktop and mobile.

The "ShowroomUltraPrivé" game, featuring a one-time-only opportunity per device, invited participants to uncover a winning link among 10 on desktop and 3 on mobile. The campaign achieved exceptional results, marked by high engagement from the outset and a spectacularly festive celebration.

KEY FIGURES
& KPIs

  • +120K
    VISIT THE GAME SITE
  • 3
    CHANCES
  • 10
    LINKS