INAUGURATION LES ATELIERS GAÎTÉ

For the grand opening of Ateliers Gaîté, Magic Garden envisioned a series of artistic activations and the inauguration evening itself. Over several months, we collaborated with the Berlin-based artist collective TAPE OVER to create a large-scale concept that transformed this new building into a true work of art:

• A monumental tape art installation on the building’s facade
• An immersive installation at the heart of Ateliers Gaîté
• The artistic wrapping of a barrier within the center

Additionally, we orchestrated the inauguration ceremony, complete with speeches, a dichroic ribbon-cutting, and gourmet tastings within the Food Society, Europe’s largest food court.