BMW
AUTO TOUR 2023
Concept
& context
The agency designed an exhibition stand for the opening ceremony and VIP party at the Grand-Palais Éphémère du Tour Auto.
A tailor-made experience for members of the BMW Excellence Club
Stand designed to display 2 vehicles and welcome over 150 guests for cocktails.
KEY FIGURES
& KPIs
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2PARTIES
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+300CUSTOMERS AND PROSPECTS
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360°IMMERSIVE CONTENT
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