BRAND ROOM

Magic Garden crafted an immersive scenographic concept for PANDORA’s new Brandroom on the iconic Champs Elysées, transforming the Maison du Danemark for three months. 

This public space became a dynamic expression of the brand, where a fluid, multi-dimensional RIBBON wove through the room, guiding visitors on a journey through the rich history of PANDORA’s design and its flagship collections. The space, bathed in the brand's colors, offered a tapestry of sensory delights, inviting guests to engage in interactive olfactory and sound experiences that brought the essence of PANDORA.