FESTIVAL INTERNATIONAL DE LA BD D’ANGOULÊME

As part of its dynamic partnership activation, Magic Garden has been bringing SNCF’s vision to life at the FIBD since 2022. The agency meticulously designed and crafted STUDIO SNCF, a 250m² immersive space, open to all and brimming with cultural allure :

• A captivating, multi-media exhibition co-curated with seasoned curators, offering a unique perspective on storytelling.
• A carefully curated Mangabase, reflecting SNCF's values, where the public could dive into a world of manga.
• Exclusive meet-and-greets with the brilliant minds behind the Fauve Polar SNCF collection, exploring the edgier side of detective fiction.
• Engaging masterclasses.
• Musical readings featuring Simone, the iconic voice of SNCF.
• Bubble and Webtoon duels. 
• Screenings of cartoons, complemented by giant quizzes and blind musical tests

The CLUB lounge provided a sophisticated retreat for PR and VIP guests, while the four-day event was seamlessly hosted by KAO streamer and journalist Frédéric Ferrer.